Tips on Creating the Ultimate Promotional T-shirts

October, 2013 by Alma Abell

T-shirts never go out of style. In fact many people make it their life’s work to hunt down the cleverest t-shirts they can find with pop culture appeal and clever inside jokes. When you are looking to create your own custom promotional t-shirts you have a number of choices when designing the art. The Screen Printing Richmond VA chooses will be able to provide you with the quantities you need, but it’s up to you to provide them with the message. Here are some tips to help you create effective promotional tees.

Quantity Pays for Quality

It’s easy to be temped to get the cheaper t-shirt. Budget is always a factor. But the truth of the matter is that no one will wear a crappy t-shirt. You want to look for quality material that won’t shrink and that will keep its shape when washed. If your boss has left the details up to you, you don’t want to choose something that shows you lack judgement. Remember, where you’ll make your savings is in your quantities. So think of ways you can use the shirts to get more bang for your buck without sacrificing quantity.

Go Viral

Think of the cleverest promotions online and why they went viral. You want to create a t-shirt that will inspire. People love clever. The right approach to your t-shirt has to be 10 percent promotional and 90 percent fabulous. Anything fabulous hits the person first and later they will go “Wow that was Bob?” And the fact it was Bob will stick. Think of everything ironic, clever, repetitive, annoying, insightful and down right original you can come up with that will make people not only want to wear your t-shirt, but read it as well. A good example: “ Knock knock knock Penny. Knock knock knock Penny.” This “The Big Bang” t-shirt made a big bang with fans because it encompassed the essence of the show’s characters. Another good example: “Keep calm and carry a crossbow”. This “Walking Dead” t-shirt used an iconic British “Keep calm” design and combined it with the character Darryl’s weapon of choice: Clever and well thought out works.

Image Designers Inc. is one of the largest shop providing top quality Screen Printing in Richmond VA. Get in touch with them for more information.

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